Motion Graphic Launch Video for Karbon Forex At Karbon Card, I created a dynamic motion graphic launch video to introduce our innovative product, Karbon Forex. This video was designed to effectively communicate the product's key features and benefits using various animation styles to engage and inform our target audience. Key Features and Process: 1. Diverse Animation Styles: - Kinetic Typography: Used to highlight key messages and product benefits in a visually engaging manner. - Character Animation: Brought scenarios to life, illustrating how Karbon Forex simplifies international transactions. - Flow Animation: Demonstrated the seamless process of using Karbon Forex, from submitting an invoice to completing a transaction. 2. Product Benefits: The video emphasized the main advantages of Karbon Forex, including stress-free and affordable international money transfers, excellent support communication, seamless onboarding, provision of 15 CA/15 CB, an intuitive dashboard, RBI compliant transactions, and the lowest markup prices. 3. Target Audience: The animation was tailored to appeal to both established corporations and growing startups, showcasing Karbon Forex as the ultimate solution for corporate banking needs. Impact: - Clear Communication: The use of varied animation styles made the complex features of Karbon Forex easy to understand and visually appealing. - Engagement and Retention: The dynamic and engaging video helped retain viewer interest, effectively conveying the product’s benefits and unique selling points. - Professional Presentation: The polished and professional animation reinforced Karbon Card’s brand image, showcasing the company’s commitment to innovative and user-friendly financial solutions. This project demonstrates my ability to use multiple animation techniques to create compelling and informative promotional content, highlighting my skills in motion graphics and effective communication.